Why “Law for Entrepreneurs”?

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As an entrepreneur, you’re resource-constrained, both in terms of time and money. You want to focus on product development and sales, not legal stuff.  Yet you know that legal missteps can be costly, and are unsure whether you’re effectively mitigating your legal risks.  The good news: a lot of the legal issues that impact you are not rocket science, and a little understanding on your part goes a long way.

My goal in writing this blog is to provide information, in a simple, clear format, that will help entrepreneurs deal with legal issues.  My bias is toward brevity and clarity, and my hope is that you will find each post to be useful (or at least interesting).

If you’re like me, your mind can only hold so much detail.  So, rather than overwhelm you with detailed discussions of the law, I’m going to focus on the “big picture”.  I intend to provide: (a) practical tips to enable you to proactively mitigate key risks in a cost-effective manner, (b) frameworks to enable you to ask the right questions if an issue arises, and to effectively manage outside counsel if you need to retain one, and (c) heuristics which cut through the legal jargon and facilitate your making the right legal decisions.

I really enjoyed reading Walter Isaacson’s wonderful book “Benjamin Franklin: An American Life (http://www NULL.amazon NULL.com/Benjamin-Franklin-American-Walter-Isaacson/dp/0684807610)“.  What really impressed me about Franklin was his pithy pragmatism, his ability to cut to the chase with a minimum of words.  That’s what I’m aiming for here. Communicating what I think you need to know, but not more.  For more detailed discussions of particular legal issues, you can visit the numerous excellent legal blogs on the Web (see sidebar for some of them).  Or you can leave a comment and ask for elaboration!

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  • Hartscottage

    Mr. Horn, I was very glad to find your blog today. I believe it may be exactly what I have been looking for- I am an entrepreneur who is painfully aware of what I do not know in terms of contract law; and am seeking to remedy that situation. In my previous career I worked in telecommunications and my skill was simplifying the complex for others. I very much appreciate your concisely communicated goal of doing the same. I have not yet brought my first product to market as I am very concerned about protecting it and launching it with the right agreements in place. Be assured I will be reading all of your posts.
    Warm Regards,
    Jacqueline Hart 
    Deep Breath IdeaWorks LLC

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